Disney Princess is a media franchise owned by The Walt Disney Company. Created by Disney Consumer Products chairman Andy Mooney in the late 1990s, the franchise spotlights a line-up of fictional female heroines who have appeared in various Disney animated feature films. The franchise is currently comprised of eleven female protagonists from ten different Walt Disney animated films and one Pixar film who are either royal by birth, royal by marriage, or considered a "princess" due to their significant portrayal of heroism in their film and/or of a very high status in their country/region.

The Disney Princess line-up features Princesses Snow White, Cinderella, Aurora, Ariel, Belle, Jasmine,Pocahontas, Mulan, Tiana, Rapunzel and Merida.

The Disney Princesses are featured in various sing-a-long video series released through The Walt Disney Company. In addition, the franchise includes dolls, miniature castles and other toys. The princesses are also featured in the nightly "Fantasmic! Nighttime Show Spectacular" in Disneyland and Disney's Hollywood Studios and beginning in 2011 at Tokyo DisneySea in Japan.

Since 2013, with the exception of Tiana, Rapunzel and Merida, the princesses are showcased in their redesigned outfits instead of the ones that they wear in their own movies.